All data in one place
Understanding your users’ behavior is very advantageous to your business. Implementing an analytics feature is one of the key elements used when tracking, and benefiting from, such data. When monitoring user behavior, you gain a greater understanding of your users, making it possible to serve them better. When your app serves your customers well, it serves you well. Triptale can offer a database and an advanced analytics feature that can track, analyze, and measure your users’ activity and engagement in your app.
Collected data is the key to your future marketing strategies
Using the analytics feature on your app will measure different aspects of activities; app-installations, number of clicks, views, events, number of mobile app versions, flows, user retention, funnel analysis, to name but a few. By analyzing user activity you are able to identify and implement the most suitable marketing strategy for your business. All this will help you and your business improve your users’ experience and ultimately benefit both your customers and your business.